When Is the Right Time to Pitch? Know Your Timing
You’ve wrapped a stunning project — the styling is perfect, the light is beautiful, and the images tell the story you envisioned.
You send it off to your favorite publication… and hear nothing back.
It’s not your talent. It’s not your taste.
It’s timing.
The Real Reason Your Work Isn’t Getting Published
Most interior designers and photographers pitch their projects after the photos are done — but editors plan their content months ahead.
By the time you’re ready to pitch your “fresh spring project” in March, that issue has already gone to print.
Here’s what most people don’t realize:
Print publications plan 5–6 months in advance
Digital features plan 1–3 months ahead
Gift guides close by early September
That means your holiday shoot in November needed to be pitched in June.
How to Fix It: Plan Ahead
Getting published isn’t luck — it’s strategy.
If you want to align your creative work with editorial timing, you need to plan one season ahead.
That’s why I created the 2026 Seasonal Editorial Calendar — a free resource built specifically for interior designers and photographers who want to get published, not passed over.
Inside, you’ll find:
12 months of editorial themes and story trends
Pitch timelines for print, digital, and gift guides
Sample story ideas editors actually look for
Pro tips for styling and shooting editorial-ready interiors
How to Use It
Check the month’s theme. See what stories and design trends editors are planning.
Plan your photoshoot timeline. Schedule your project so visuals are ready 1–2 months before your pitch window.
Submit strategically. Align your imagery and story angle with the season’s editorial mood.
By doing this, you’ll stop chasing expired deadlines — and start pitching with confidence.
Editors aren’t ignoring your work — they’re just working ahead.
Once you align your creative calendar with theirs, you’ll start seeing your projects in the pages (and feeds) where they belong.
Make 2026 the year your work gets published. Download your free Seasonal Editorial Calendar here