The Kips Bay Show House 2025: Reflecting on Previous Work and Excited to Do It Again
Jeff Jones Jeff Jones

The Kips Bay Show House 2025: Reflecting on Previous Work and Excited to Do It Again

The Kips Bay Show House 2025 marks a milestone 50th anniversary, bringing together some of the most visionary designers in the country to transform a Dallas estate into a living work of art. Reflecting on my unforgettable experience photographing Mark D. Sikes’ 2020 project, I’m reminded of how each room tells a story through color, texture, and imagination. This year, I’m honored to return behind the lens to capture two incredible clients as they reimagine design at 2999 Turtle Creek Boulevard — a space steeped in history, beauty, and purpose. More than a showcase, Kips Bay is a celebration of creativity and community, raising funds for the Kips Bay Boys & Girls Club and inspiring the next generation of dreamers.

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6 Tips to Get Your Interior Photoshoot in Press
Jeff Jones Jeff Jones

6 Tips to Get Your Interior Photoshoot in Press

Every great interior photoshoot begins long before the camera clicks. It starts with a pitch — the story you’re telling and the goals you’re serving. Learn how to align your shoot with your client’s vision, build an editorial-minded team, and automate your workflow to keep storytelling at the center of every frame.

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How Hiring a Stylist Lands You Press
Jeff Jones Jeff Jones

How Hiring a Stylist Lands You Press

Getting your work featured in top magazines takes more than just great design. Learn why styling for press is crucial, and get tips on how to create publication-ready interiors that editors can’t resist.

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10 Tips to Art Direct Your Photoshoot
Jeff Jones Jeff Jones

10 Tips to Art Direct Your Photoshoot

Art direction is about more than just making a space look beautiful—it’s about creating a cohesive visual story that resonates. In this post, I’m sharing 10 key takeaways from my conversation with Hilary Walker, Creative Director and Stylist formerly with Magnolia, on how to confidently art direct your next interior photoshoot. From defining the end use and building a visual roadmap, to mastering the art of collaboration and styling, these tips will help you bring clarity and intention to every shot. Ready to elevate your photography game? Read on for practical advice from the pros.

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Austin’s Go-To Stylists for Elevated Interior Photography
Jeff Jones Jeff Jones

Austin’s Go-To Stylists for Elevated Interior Photography

When it comes to interior photography, the right stylist can turn a well-designed space into a scroll-stopping editorial moment. Whether you're preparing for publication, refining your portfolio, or creating marketing content, partnering with a sharp-eyed stylist ensures every image reflects your vision—down to the last detail. Discover five top Austin stylists who elevate interior photography from good to unforgettable.

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Step-by-Step: How to Art Direct Your Interior Shoot Like a Pro
Jeff Jones Jeff Jones

Step-by-Step: How to Art Direct Your Interior Shoot Like a Pro

Art direction turns your interior photos from simple snapshots into compelling stories. By planning the mood, styling with intention, and using natural light, you showcase not just the design but the emotion behind it—creating images that attract dream clients, press, and elevate your brand.

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10 Essentials to Craft a Story Before an Interior Photo Shoot
Jeff Jones Jeff Jones

10 Essentials to Craft a Story Before an Interior Photo Shoot

Jeff Jones, an interior design photographer based in Texas, explains why storytelling is crucial in interior design photography. He shares 10 essential steps to strengthen your brand and create compelling narratives for photo shoots, from clarifying project intent to styling.

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Interior Designer: What's The ROI For Having Professional Photos Done?
Jeff Jones Jeff Jones

Interior Designer: What's The ROI For Having Professional Photos Done?

Professional photography is a powerful way to showcase your interior design work and grow your portfolio. While some may see hiring a pro as an extra cost, quality images are one of the best investments to elevate your brand and highlight your skills. Great photos can help you earn editorial features, boost your chances in design awards, and gain valuable publicity. Let’s dive deeper into the true ROI of using a professional photographer for your next interior design project.

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Interior Designer: How to Interview A Photographer?
Jeff Jones Jeff Jones

Interior Designer: How to Interview A Photographer?

Showcasing your interior design work is key to highlighting your talent and growing your portfolio. When you’ve poured passion into your project, it’s important to choose a photographer who truly understands and can capture your vision. Before hiring an interior editorial or architectural photographer, schedule a meeting to discuss your goals and see if they’re the right match. Asking the right questions will give you valuable insight into their skills and help build a strong professional connection. Make sure to use these essential interview questions before selecting a photographer for your interior design project.

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Interior Designer: How Can You Use Your Images In Your Business?
Jeff Jones Jeff Jones

Interior Designer: How Can You Use Your Images In Your Business?

Choosing an interior design editorial photographer for your shoot is an important decision you shouldn’t rush. Your photos need to capture your vision clearly and showcase your skills or brand with precision. The key to getting outstanding results is setting clear goals before the shoot so you and your photographer are aligned. We’ve put together helpful tips to ensure your interior editorial photoshoot fully reflects your vision and achieves exceptional outcomes.

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Interior Designer: How To Prepare For A Photoshoot?
Jeff Jones Jeff Jones

Interior Designer: How To Prepare For A Photoshoot?

An interior design photoshoot is a powerful way to showcase your project and highlight your creative skills. Although working with an editorial photographer offers many advantages, organizing the shoot can sometimes feel daunting. This checklist will simplify your preparation and planning, helping everything go smoothly on shoot day.

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What Is An Interior Design Photographer?
Jeff Jones Jeff Jones

What Is An Interior Design Photographer?

Interior design photography highlights the character and beauty of interior spaces, capturing the unique details that tell each space’s story. While often mistaken for real estate photography, these two styles are very different. Let’s dive deeper into what interior editorial photography truly is—and what it’s not.

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