Refine How Your Projects Are Presented to Editors
Getting your work noticed by editors and publications requires more than strong design—it requires precision, clarity, and a thoughtful approach to presentation. Projects like the Domino features on a 1920s Tudor renovation in Waco and the Hidden Spice Cabinet Backsplash show that editorial recognition isn’t driven by aesthetics alone, but by how clearly a project’s story is structured and communicated. When the narrative is intentional, editors can quickly understand the design decisions, craftsmanship, and point of view behind a space.
Captured for Hilary Walker, featured in Domino
Creating submissions that resonate with editors involves understanding four foundational areas:
Pitch Structure
How a project is introduced matters. A clear, well-organized pitch helps editors quickly grasp the essence of a space—what makes it distinct, why it matters now, and how it fits their publication. Strong structure removes friction and allows the work itself to take center stage.
Submission Strategy
Editorial visibility improves when projects are submitted thoughtfully. Knowing which publications align with your work, when to submit, and how to follow up respectfully ensures your projects reach the right editors without feeling forced or transactional.
Presentation & Context
Editorial features rely on more than compelling imagery. Clear project descriptions, thoughtful sequencing, and supporting context help editors understand both the visual and conceptual layers of a space. This level of detail reinforces professionalism and strengthens the overall submission.
Ongoing Refinement
As portfolios evolve, so should the way projects are pitched. Refining your approach based on past submissions, new work, and shifting editorial trends allows your process to remain relevant and aligned with current publishing standards.
Designed by Kate Bendewald of Design Oasis, featured in Domino.
Applying these principles turns editorial submissions into a strategic, repeatable process rather than a guessing game. Features like those in Domino are rarely accidental—they result from careful preparation, thoughtful storytelling, and a clear understanding of how a space should be presented to an editorial audience.
For designers and photographers who want a structured framework to apply these strategies to their own work, How To Write Up A Pitch That Gets You Published offers the tools and guidance you need to craft clear, professional, and effective editorial submissions. It helps you organize your narrative, highlight your project’s value, and approach editors with confidence—so your work gets seen and published more often.
Explore it here: https://www.jeffjonesphoto.com/jeff-jones-store/p/how-to-write-a-pitch-that-gets-you-published